Most people think flashy sites are going to gain more visitors; this is only the case for those with speedy Internet connections. Keep your website simple and readers can easily navigate pages and find out what it is that they need to know. Continue on for a number of great tips so you can keep your site clean and simple.
Graphics are important for any designer but beginners should focus only on the standard graphics on their first several builds. Bitmap images usually are big and don’t work as well as PNGs. Use a GIF instead if the image contains over 256 colors and PNG for test buttons and screen shots. You can use Jpegs for photos.
By testing the way your website will work in different browsers, you can ensure that the maximum number of visitors see your site they way you want them to. The most popular browsers are Internet Explorer, Firfox, Safari and Google Chrome and what works with one might not work with the others. Before uploading your site, give each page a look in each of the more popular web browsers.
Ensure people can easily scan your information. Tests have shown that the majority of online readers avoid reading everything on a page; instead, they just scan it for information that is of importance to them. Make sure your text is placed in sections, so readers can look over it quickly. Place the most vital info on the top of the page. In this way, your visitors will have a good experience and get the information they need.
Newsletters can generate repeat visits. Allowing your customers to sign up for updates or important events can have them coming back for more. Stick the sign-up form in a spot that’s out of the way, such as in a sidebar, and keep good records of those who sign up. Only send the newsletter to those who request it, or you could find yourself in hot water.
Make your website content grabbing to readers. People ultimately visit your site more for the content than for the glitzy design. Visitors are likely to return to your website if they find the content informative and it fulfills their needs.
Optimize your website to handle computers that may be running older versions of programs like Internet Explorer 7 and 8. Most people do not like Internet Explorer, but others still use it. They don’t offer a lot of elements that comply with basic web standard, so customizations may be in order. Make sure to look at the infamous “box model bug,” which has been an issue for IE for several years.
Clearly, even though flash makes a website very appealing in many ways, it can also be problematic in terms of download time. If you understand how to design your site in such a way that is nice, but not overly flashy, then you will have a successful site. Use the knowledge you learned from the above article to build an appealing website.